feeding imaginations
Citi and No Kid Hungry gave cardmembers the opportunity to provide meals for children in need by simply swiping their card when dining out. To encourage registration, we created videos demonstrating that the impact of the program goes beyond just ending childhood hunger, because when you Dine + Do Good, you're not just feeding kids in need. You're feeding their imaginations.
The campaign won a Midas Award in the social media category and reached its goal of providing 20 million meals in just 2 months – 4 months ahead of schedule.
all projects
cottonellecottonelle
poisemermaids
chevyglobal campaign
citidouble cash card
national kidney foundationbad song. good cause.
chevydistracted driving app
new york bakerybaked proud
u of m healthmedicine needs victors
ad counciltake time to be a dad
founderslabel design
work +various
© Kelly McGuckin 2023